Lance Bass to headline Fight Child Abuse episode for Sinatra Center


Artist Bass Spear has partnered with The Barbara Sinatra Children’s Center headlining the new episode of his virtual series.

Bass’ episode was part of a month-long campaign by the Barbara Sinatra Children’s Center for National Child Abuse Prevention Month in April, which called on 100,000 people around the world to get involved in the prevention of child abuse.

The goal of the third series of this virtual campaign is to bring child abuse prevention and awareness content to life, pairing notable figures who advocate for or have survived sexual abuse with personalized interactive segments and conversations. animated with characters from the Fight Child Abuse campaign. While the series aims to empower young people to identify the signs of abuse, Bass’ episode focused specifically on parents and trusted adults and how they can talk to their children about protection. against abuse.

In October, Bass became a new parent himself and has already done advocacy work around the prevention of child abuse.

“Child protection has always been a cause I felt compelled to be an advocate for, especially as someone who grew up in the entertainment industry,” Bass said. “And now that I’m a parent, the fight to raise awareness, prevention and make the world safer for children has taken on new meaning on a personal level.”

Past episodes in the virtual series star gold medalist Aly Raisman and the american ninja warrior Flip Rodriguez, both victims of child abuse, who discussed ways to help recognize and respond to abuse. The $1.5 million The campaign started in 2020 and was designed in direct response to the heightened risks children were facing due to the pandemic.

The Keep Out of the Rules video series teaches kids about abusive grooming and unwanted advances.

“Our virtual event series was developed as a resource to help protect and advocate for people in vulnerable situations,” said John ThoresenDirector and CEO of Barbara Sinatra Children’s Center Foundation. “We are thrilled to partner with Lance Bass, who brings a fresh perspective as a parent to this campaign. Lance is hugely influential, passionate and articulate, which helps move the conversation forward to a wider audience.”

To see the episode of Bass, visit: and click “watch” or watch via YouTube at

Through these campaigns, Barbara Sinatra Children’s Center abuse prevention videos have reached more than 100 million children worldwide, including 50 million individual and group views on YouTube. Translated versions of the videos are now used in China, Ukraine, Tanzania, and India, and are also available to Spanish-speaking communities in the United States and abroad. All of his videos are produced in conjunction with the Joshua Center for Child Sexual Abuse at the University of Washington and Wonder Media, LLC.

About the Barbara Sinatra Children’s Center

Founded in 1986 by Barbara and Frank Sinatra, the Barbara Sinatra Children’s Center is dedicated to ensuring the right of every child to a normal, healthy and secure childhood. Since its inception, approximately 23,000 children have received outpatient mental health and counseling services at the centre, which offers individual, group and family therapy and special programs that address issues associated with children suffering from the effects of abuse and negligence. An estimated 700 children are counseled each year on an outpatient basis, and no child is ever turned away due to a family’s inability to pay.

The center also provides forensic services and child abuse counseling services to more than 1,000 children annually at its facilities on the Eisenhower Health campus in Rancho Mirage.

For more information about the organization, call (760) 773-1627 or visit

Kathleen Bennett is the Founder/Principal of Resort Marketing, an award-winning company based in Palm Springs with the experience and expertise to help make every guest’s dreams and goals come true. Since founding her company 25 years ago, Bennett has been a consultant to the hospitality, business, and nonprofit industries. She serves on the executive committee of the Palm Springs Walk of the Stars and still finds time to volunteer in the community.


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